Google Workspace + Gemini feat. Mark Cuban
paid social cutdowns

Goforaloop partnered with Hook, a creative production agency that works regularly with the Google Workspace team, to deliver this high-profile campaign. We were tasked with creating a comprehensive suite of short-form social ads from an existing 90-second edit featuring Mark Cuban discussing how Google Workspace with Gemini streamlines his workflow.

Our team handled the complete social asset assembly process, including VFX modifications for multiple aspect ratios, re-compositing, color grading, and audio remixing optimized for social platforms. The final deliverables included 10 unique videos, each formatted in three aspect ratios, providing Google Workspace with a versatile content library for paid web, social, and broadcast advertising.

Cleaning up tracking marks, color correction, adding motion graphics

Working with exceptional source material is always a pleasure, and this project was no exception. Transforming long-form content into targeted social ads is an effective strategy for maximizing asset value and extending content reach across multiple platforms.